This was to entirely change the company’s focus

This was to entirely change the company’s focus.After Bank One, and with accumulating specialist knowledge, Fender Sturrock was asked to work on the launch of the GM card. From there the company evolved to concentrating on financial services businesses.Fender Sturrock’s expansion led Ms Parkynn to appoint Chris Grant, ex- marketing chief of Kwik-Fit and Asda, as chief executive officer. Mr Grant then expanded the company’s services from brand promotion and direct consumer sales to advising clients on new markets and developing specialist insurance and reward schemes.Since focusing on financial services the company has won business from the likes of Morgan Stanley, Royal Bank of Scotland, Citibank and the National Australia Bank, with Fender Sturrock’s turnover increasing from £225,000 in its first year of operation to £3m last year – a figure it expects to treble to £10m for the current year. It now employs 40 full-time staff.Currently, Fender Sturrock is working with Tesco and Matalan to sell the retailers’ own-brand financial products in store. In October, it plans to launch a division for online financial services.Small is Beautiful features fast-growing companies with turnover of up to £100m.. Stephen Alexander shuffles into his small, shambolic office, overlooking Marble Arch A chap is trying to fix a computer in the hall.

Fact File: Class Law’s wars
Royal & SunAllianceSued over the merger of the life funds. Won concessions from RSARACSued on behalf of overseas members who felt they were not getting a big enough share of the £450m windfall from the sale of the breakdown business Case settled out of court. Details not publicTreasuryWrote on behalf of clients with self-invested personal pension schemes who wanted to buy endowment policies. Concession gained from Gordon BrownPrudentialSued on behalf of policyholders over the distribution of the £8bn orphan assets in the life fund. Case pendingLennox LewisAdvised clients who felt cheated when the boxer was denied a victory over Evander Holyfield.

Case droppedFuel protestersAdvised over potential actions against the Government. Pro-testors “did not get their act together”; case was droppedIndependent InsuranceFormed action group to explore potential legal cases over the insurer’s collapse. No litigation started yetBritish BiotechInstructed by Dee Irani, an 83-year-old widow, to sue over the collapse in the company’s share price NatWest Stockbrokers has said it will support any action. Now deciding who to sue Stephen Alexander shuffles into his small, shambolic office, overlooking Marble Arch A chap is trying to fix a computer in the hall. Someone complains that the petty cash box is empty and they need to buy stationery. Busts of Joan Sutherland and Jos?arreras stare out from the window ledge – a hangover from an opera-loving client who had difficulties paying his fee.